'Turning Followers into Paying Customers' mini-course
Social Media has changed how we use marketing for our small business. But is posting pretty content and creating a following enough for your business to succeed?
We certainly want followers as they support brand awareness and give eyes to our brand, but at some point, these followers need to convert into customers. And this step isn't always the easiest. I hear time and time again "I have lots of followers and receive engagement but nobody is buying".
And while we don't want to be 'salesy', the simple truth is if we don't make sales, we don't have a business. A business can't succeed on high follower numbers.
But how do we convert followers to customers?
We can do this authentically, without using sleazy sales tactics, AND without giving our life over to Instagram.
In this mini-course, I will share tips and strategies to turn your followers into customers while staying authentic and making Instagram work for you.
So how does this mini-course work?
Each Wednesday (starting Wednesday 19th May) you will receive an email of content. Each email will include written content, audio or video of the content (so you can choose to read or listen), a task, and some modules will include a reference document.
You can work on each module during the week or wait and consume them all together.
And what is covered in the course?
- WEEK 1: Using Story-telling Marketing.
- WEEK 2: REALLY understanding your customer.
- WEEK 3: Giving people a reason to be part of your brand.
- WEEK 4: The buying journey.
This course is amazing (even if I say so myself!). There is lots of new content that I haven't shared before and so many great tips to support your unique self and your unique business.
Come and join me! Book your spot before Sunday 16th May and save $10.